Living the Good Life
Living the Good Life

LTGL2612-Identity Shifting for Health with Andrea Maxim

01 July 2026 45:50 Kimberly Henrie

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About this episode

In this episode, we chat with Andrea Maxim, a licensed naturopathic doctor turned master mindset coach, to explore the missing piece of the wellness puzzle: the subconscious mind.
Andrea shares her personal and professional journey shifting from strictly physical treatments to utilizing Neuro-Linguistic Programming (NLP) and hypnotherapy. We dive deep into why high-achieving women experience emotional eating and stay stuck in a cycle of "protective weight," the four core limiting beliefs that drive our daily behaviors, and how a simple 30-second pause can dismantle self-sabotage.

Key Takeaways & Timestamps

  • The Missing Piece of the Puzzle: Andrea discusses her transition from a traditional brick-and-mortar naturopathic practice to mindset coaching after realizing that physical protocols alone weren't yielding long-term results for her clients.
  • Conscious vs. Unconscious Mind: Understanding how our subconscious controls our day-to-day choices, fears, and limiting beliefs, and why logic often fails to fix a habits problem.
  • Trapped Energy and Neuroplasticity: A look at how past experiences (especially from ages 0–7) leave energetic imprints, and how tools like NLP neutralize those emotional triggers without requiring years of traditional therapy.
  • The 4 Core Limiting Beliefs: Andrea breaks down the four deepest wounds women carry (I'm not good enough, I am powerless, I'm unworthy, and I'm unsafe/alone) and how they manifest as overcompensating or staying small.
  • The Concept of "Secondary Gain": Why we often choose to stay stuck in a problem because the comfort of the cocoon outweighs the temporary discomfort of growth.
  • What Women Need to Soften: A conversation on the core biological needs of safety, protection, and support, and how over-activating masculine energy leads to hypervigilance and burnout.
  • Identity Shifting & Micro-Movements: Practical steps for shifting from an "away from pain" mindset to a "towards health" identity, using visual cues, gratitude, and the power of the 30-second pause
Resources Mentioned in This Episode
  • Atomic Habits by James Clear
  • The Four Tendencies by Gretchen Rubin
Connect with Andrea Maxim
  • Instagram: @themmaximmovement (Note the two 'm's in the middle!)


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Every episode proudly sponsored by http://SwitchtoUSAMade.com

Contact Kimberly Henrie at https://livingthegoodlife.us/

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