Inside Startup Investing with Chris Lustrino

Robots as a Service: Macrovey's Recurring Revenue Model in the Aisles

23 December 2025 0:00

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About this episode

Read our Macrovey deal analysis (closed) on Kingscrowd

Robotics hype is everywhere—but who actually makes robots work on real warehouse floors? In this episode, Chris sits down with Macrovey Director of Business Development Matt Labinski to unpack how Macrovey designs fully autonomous, material-handling systems that act like a warehouse “Robotics OS.” We start with what Macrovey is and isn’t (00:03)—the company doesn’t manufacture robots, it integrates best-in-class OEMs through proprietary orchestration software. Matt explains the model (00:32): up-front design + install and recurring software/maintenance—plus a Robots-as-a-Service option that lowers CapEx. We dive into who buys (06:28...

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