Bitesize Business Breakfast Podcast
Bitesize Business Breakfast Podcast

The Rise of the Purple Dirham

04 November 2025 41:41 Dubai Eye 103.8

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About this episode

04 Nov 2025. We speak to Paralympian and entrepreneur Jessica Smith, the woman behind the Purple Dirham - an initiative championing accessibility and inclusion across the UAE. Plus, it’s Eye on Abu Dhabi: Borouge posts a 52% jump in profits, CFO Jan-Martin Nufer explains what’s driving the petrochemicals giant’s record quarter and how it ties into Abu Dhabi’s industrial ambitions.
And as Day 2 of ADIPEC gets underway, The Business Breakfast’s Fiona Nicole Mee speaks to AIQ CEO Dennis Jol about how homegrown AI is transforming the UAE’s energy sector.

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