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Making It: How Coaches, Consultants, and Creators Build for Success
Making It: How Coaches, Consultants, and Creators Build for Success

What Technology Still Can’t Replace

27 January 2026 47:57 Mirasee FM

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About this episode

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What happens when knowledge is infinite and AI is everywhere? MacEwen Patterson joins host Michi Lantz to share a grounded, human take on why technology hasn’t made us smarter, why listening still matters most, and what drives sustainable growth for founders and leaders today, and how that realization is guiding the way he’s growing his business next.

Guest Bio:

MacEwen Patterson is the Founder of AI Master Marketing, the firm dedicated to ensuring business leaders and impact-focused startups adopt intelligent technology without sacrificing the human element. Tired of the AI hype that drains trust? MacEwen cuts through it all, blending brand clarity and deep customer understanding to make AI a force multiplier for genuine creativity and exponential pipeline growth. An expert in strategy that is as grounded as it is disruptive, he's also a dedicated 'cigar nerd' who knows the value of a perfectly executed plan.

Connect with MacEwen Patterson

Website: https://www.aimastermarketing.com/
LinkedIn: https://www.linkedin.com/in/macewenpatterson/

Resources or websites mentioned in this episode:
Mirasee

Credits:

Producer: Michi Lantz
Editor: Michi Lantz
Executive Producer: Danny Iny

To catch the great episodes coming up on Making It, please follow us on Mirasee FM's YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

Episode transcript: What Technology Still Can’t Replace coming soon.

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