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The Alldus Podcast - AI in Action
The Alldus Podcast - AI in Action

Women in ServiceNow E15: Bridging People, Process & Technology with Aramco Europe's Barbara Middelkoop Meijsen

06 July 2026 15:26 Alldus International

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About this episode

Today's guest is Barbara Middelkoop - Meijsen, ServiceNow Solution Architect at Aramco Europe. Founded in 1933, Aramco is one of the world’s largest integrated energy and chemicals companies. With over 90 years of history, Aramco play a central role in global energy supply, producing oil, gas and petrochemicals at scale. The company focuses on reliable energy delivery while investing in lower-carbon technologies and innovation to support a more sustainable energy future.

Barbara is an experienced consultant who bridges the gap between users, organizations and technology. She excels at translating functional user requirements into reliable technical solutions, while keeping organizational goals and process integrity in focus. Barbara can clearly communicate complex ideas and also turn them into practical implementation. She works well with a wide range of stakeholders and approaches challenges creatively, finding solutions when obstacles arise to ensure successful outcomes.

In the episode, Barbara talks about:

Her journey from Watchmaker to tech, finding passion for ServiceNow

With teams like gears, digital work offers flexible solutions

Her belief that leaders learn from all and help others grow

Her day-to-day-role bridging technical and functional sides to improve processes

Why people often cling to old habits instead of embracing new solutions

Advice to practice in a personal ServiceNow instance to learn effectively

Learning from others and attending events in the ServiceNow community

How Community involvement broadens perspective and offers supportive learning

Why she’s excited to implement AI in ServiceNow to improve efficiency

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