59. News Feed - Has Monarch tractors lost its crown?
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Have Monarch Tractors over-promised on ag autonomy and electrification? With a pending lawsuit one dealership in the US seems to think so… This week Kit and Ray catch up after a few weeks of travelling to take stock on the current state of agtech? What trends are defining agtech? Will the next steps be evolution or revolution? How will AI find a place amongst the growing range of products for farmers? The pair also discuss the pending lawsuit for Monarch tractors? Have they bitten off more they can chew in their bid to revolutionise agriculture or can they pivot to become the technology provider of choice for agricultural machinery manufacturers looking to incorporate electrification and autonomy in their tech stack.
agritech #agtech #agriculturalengineering #robotics #monarchtractors #techstack #tractor #electrification
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