From Caring to Connection: Purpose, Legacy, and the Human Side of AI [Podcast]

About this episode

Many leaders and authors want to make a meaningful impact, but how do you blend purpose, social responsibility, and technology without losing the human connection that makes it all matter?Join Jenn T. Grace, founder of Publish Your Purpose, in conversation with Toby Usnik, author of The Caring Economy and Connecting the Dots, as he shares how purpose-driven leadership, authentic relationships, and AI can work together to shape a lasting legacy.You will discover:

* How to embed purpose and social impact into your brand or business

* Why genuine human connection remains the foundation of influence

* Practical ways to use technology and AI to amplify, not replace, empathy and authenticity

Whether you’re an author, entrepreneur, or changemaker, this conversation will inspire you to lead with purpose, connect with intention, and embrace the future of influence with heart.

Episode Highlights

In this conversation with Toby Usnik, we explore some of the ways caring, connection, and technology intersect to shape purpose-driven leadership in the age of AI.

* Caring and Connection Are Infinite LoopsToby frames purpose and connection as a Möbius strip—an unbroken, intertwined flow of caring and connection that defines meaningful leadership. True influence begins when your mission is so clear that people either want to join you or get out of your way.

* AI as a Neutral Force for Human GoodAI isn’t inherently good or bad—it’s a neutral technology like the printing press or the internet. The opportunity lies in shaping it to amplify empathy, ethics, and purpose.

* Overcoming Fear with Literacy and JoyToby calls AI literacy the new civic skill set. He helps people move from fear to empowerment by showing how AI can be used to reclaim time, spark creativity, and bring more joy to work and life.

* The Human Side of AI: Connection Over AutomationAI can make our communication more human, not less. By handling repetitive tasks, it frees us to focus on creativity, strategy, and authentic connection.

About Toby

Toby Usnik is a global business development and communications expert who excels at deal-making, public relations, and social impact with multinational organizations. He is currently co-head of the ArtsCom cultural communications network in New York City and an advisor on artificial intelligence for social impact. Prior to this role, Toby served as Head of Communications for the British Consulate General New York, principal of Philanthropic Impact advisory in New York and Beijing, and the chief corporate social responsibility officer at Christie’s, where he rallied colleagues, clients, vendors, and other stakeholders to launch global CSR initiatives under its “Art+Soul” umbrella. He also held leadership positions as the executive director of public relations for The New York Times Company and the director of international public affairs at American Express. Toby is not only an accomplished business development and communications expert, but he is also the co-author of “Connecting the Dots: Building Your Network and Legacy” and author of “The Caring Economy: How to Win with Corporate Social Responsibility” and host of the popular podcast by the same name, where each week he and his guest discuss ways to seek guidance on building a purpose-driven career or business.

About Purpose Beyond The Page

Purpose Beyond The Page is a conversation series for nonfiction authors, thought leaders, and purpose-driven entrepreneurs who want to grow their impact, influence, and income through their books. Hosted by Jenn T. Grace, founder of Publish Your Purpose, the series goes beyond writing and publishing to explore the real strategies, stories, and tools that help authors connect with readers and build lasting platforms.

Each episode features honest discussions, expert insights, and actionable takeaways on everything from marketing and visibility to business models and community-building. Whether you’re preparing to launch your first book or looking to amplify the reach of your next one, Purpose Beyond The Page will help you turn your big idea into a powerful tool for change.If you are working on a book that matters, you do not have to navigate the path alone. My book Promote Your Purpose will help you build meaningful connections with readers and make the impact you envision. Check it out at PromoteYourPurposeBook.com.

Get full access to Promote Your Purpose at promoteyourpurpose.substack.com/subscribe