Building With BuildHer
Building With BuildHer

Would You Do This Deal? Assessing a Live Site With My Boys

26 June 2026 15:49 BuildHer Collective

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About this episode

Most of us think a feasibility is a spreadsheet. It isn't. It's a decision-making tool, and the thinking behind the numbers is what tells you what to put in them.

In this solo episode Rebeka takes you behind the scenes as she helps her two boys, Liam and Ben, assess a live site for their first project: where the value is hidden, what to look for, and how to decide if a deal is a go, a no-go, a rework, or a find-out-more.

She gets into why a stuck, uncertain market can be one of the best times to buy, why both Claude and ChatGPT said no to this site and why you can't let a robot make the call, the difference between feeling risk and calculating it, and a real deal at deal level: the $800k buy, the $1.6m to $1.8m end, a $150k to $350k profit range, and the one tree that could decide the whole thing.

The question she comes back to every time: if this was your money, would you still do the deal?

Want the feasibility spreadsheet? Comment FEASO on Instagram or DM us feaso and we'll send it over.

See omnystudio.com/listener for privacy information.

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